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Htmull

Case Studies / Practical Computer Applications
htmull

Modernizing a longstanding custom software company.

PCApps, a longstanding custom software and database company, partnered with htmull to overhaul their digital presence and align it with the contemporary needs of their industry. htmull crafted an updated website, optimized for SEO, and implemented a robust digital marketing strategy across Google, Bing, and LinkedIn. The results have significantly increased their online visibility and customer engagement.

Web DesignSEOMarketing
Multi-platform
Google · Bing · LinkedIn
Increased
Online visibility
Higher
Engagement
Industry · Custom Software

The engagement

Bringing an established software firm's digital presence up to contemporary standards involved a coordinated overhaul:

01

Website Overhaul

An updated, modern website aligned with the contemporary needs of the software industry.

02

SEO Optimization

Search optimization that increased visibility for a specialized B2B audience.

03

Multi-Platform Marketing

A robust digital marketing strategy spanning Google, Bing, and LinkedIn.

The Outcome

How htmull helped

htmull's overhaul significantly increased PCApps' online visibility and customer engagement.

Web Design

A modern, professional website that reflects PCApps' depth of experience and technical credibility.

SEO

Optimization that lifted visibility and helped the right B2B prospects find the firm.

Marketing

A cross-platform campaign across Google, Bing, and LinkedIn that drove engagement and leads.

htmull's coordinated overhaul significantly increased Practical Computer Applications' online visibility and customer engagement, modernizing a longstanding firm for today's market.

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